Fractional VP Sales leadership for European B2B SaaS startups and scaleups — combining commercial strategy, sales operating rigor, and hands-on execution on a flexible basis.
You've built early traction through hustle and instinct. But now you're hitting a ceiling—and the path forward isn't clear.
Founder bottleneck
Every deal runs through you. Strategy, product, fundraising—everything waits for sales to be solved.
Inconsistent pipeline
Some months strong, others ghostly. No system. No predictability. Board calls are stressful.
Team underperforming
Reps are active but not closing. High activity, low conversion. Your investment isn't paying off.
No reliable forecast
You can't confidently predict next quarter's revenue. Board meetings require educated guesses.
Unclear positioning
Your ICP and messaging shift with every conversation. No consistency, no clarity.
No playbook
Talent isn't the issue. You're missing the system, cadence, and operating discipline to scale.
SALESSHARE provides fractional VP Sales leadership — helping SaaS founders move from ad hoc selling to a disciplined, repeatable commercial model without premature full-time headcount.
Founder-Led Sales
Hustle & instinct
Fractional VP Sales
Strategy + execution
Scalable Engine
Predictable & repeatable
Build a reliable pipeline and forecast you can trust. Stop guessing, start planning with confidence.
Sharpen your ICP, messaging, and qualification logic so your team sells to the right people, the right way.
Install cadence, accountability, and performance management that makes your commercial team self-sustaining.
Assess your ICP clarity, funnel health, team capability, and commercial bottlenecks through a structured diagnostic.
Provide fractional VP Sales leadership 1–2 days per week, driving strategy, pipeline reviews, and team coaching.
Institutionalize the commercial operating system — playbooks, cadence, KPIs, and hiring criteria for long-term scale.
Within the first 90 days, founders typically see measurable improvements across their commercial operation.
Pipeline Consistency
Reliable deal flow with predictable conversion metrics
Forecast Accuracy
Board-ready revenue projections based on real data
Team Productivity
Higher win rates and shorter sales cycles
Founder Time Reclaimed
Step back from deal-level involvement to focus on strategy
Investor Confidence
A commercial operation that demonstrates scale-readiness
Scalable Team
Hires are productive from day one with clear playbooks
Choose a time that works best for you. All consultations are confidential and tailored to your specific situation.
A structured 40-minute assessment of your current sales operation, pipeline health, and commercial bottlenecks.
A 20-minute conversation to discuss your growth challenges, explore fit, and answer any questions about the fractional VP Sales approach.
Not sure which fits? Get in touch and we'll recommend the best next step.
SALESSHARE draws from real experience scaling commercial operations at innovative scaleups like SugarCRM, Seal AI, Coupa, and Ivalua—and leading platforms including Oracle and Salesforce.
Over the past 15+ years, I've driven revenue growth and built sales engines across Oracle, Salesforce, SugarCRM, Coupa, Seal AI, and Ivalua — architecting the commercial systems that power predictable scaling and proven methodologies for building high-performing revenue engines.
Enterprise go-to-market strategy and execution
Building high-performing sales engines from the ground up
Translating product innovation into compelling buyer narratives
Revenue operations and commercial infrastructure
Experience Across
Oracle
Enterprise scale
Salesforce
Platform leadership
SugarCRM
CRM expertise
Coupa
Business spend
Seal AI
AI-driven sales
Ivalua
Procurement tech
Start with a 20-minute Exploratory Call. No pitch, no pressure — just a structured conversation about where your sales engine is today and where it needs to go.